The latest controversies of social networks Facebook and Twitter are easily the most heated in their entire 12-14 year history — not just because of their suspect role in enabling interference in the 2016 election, but because by now, nearly all of us are users. If history is any guide, however, this outrage likely won’t last.
The simple fact is Facebook and Twitter have become too useful for most of us to quit, efficiently connecting us to people and ideas in ways that no other platform can replicate. It’s usually enough for the social networks’ corporate owners to loudly apologize and promise new reforms; after the anger ebbs, equilibrium is rapidly restored. Even many users who vowed to quit social media forever will eventually, begrudgingly, return.
Still, this current crisis of trust has created an opportunity to interrogate just exactly how social media is failing us, and push for the fundamental, systemic changes needed to make it better. I’m speaking of deeper, more subtle problems that are far less acknowledged than fake news or data mining: The core user experience of Facebook and Twitter are broken, rife with subtle visual and interactive cues which exploit and fuel our darker urges on these platforms — subtly impelling many of us to share fake news, engage in trolling, and worse. Here’s how:
Fast, Focused, Frenetic
Websites live and die by engagement, their ability to attract new users and keep them on the site. Facebook and Twitter have earned mass user bases and a central place in the mainstream discourse years ago, but their user experiences still reflect these companies’ origins as scrappy startups, desperate to keep growing. Consequently, every aspect of their user experience is optimized to reward frequent, and ultimately, frenetic engagement. For instance:
Publication speed: Response comments are published through an “Enter to send” model, versus “click to reply”.
One-click interaction: Retweet, reshare, reply, Like, Upvote/Downvote, or (in Facebook’s case) express an emotion, all with a single finger twitch.
Real-time usage stats: Content creation is rewarded with game-like “scores”, encouraging users to see how many likes, comments and reactions each of their interactions earns.
Brevity: Short form user responses (in the case of Twitter)
These dynamic interactions are compounded by the overall user interface, with image-based posts, screenshots and retweets occupying much of the interface display. Imagery accelerates and magnifies user engagement; it also encourages users to take and spread screencaps of incendiary private discussions and inflammatory discussions from other social networks.
The ever-increasing speed of wireless broadband further exacerbates this problem, encouraging emotional engagements wherever and wherever we might be with a device in our hands. It’s rare that you can scroll down a Twitter or Facebook feed without getting emotionally hooked by something. Unlike an analog conversation, which might hook you emotionally one part at a time, social media feeds offer multiple barbs per page. Scroll long enough and there is no escape.
It would be simplistic, however, to say the design of social media is the sole culprit, because they are papering over an even deeper design problem.
Filling the Flaws in the UX of Modern Life
Social networks are flourishing (for good and ill) because our networks are no longer operating at human scale. At human scale, we’re able to moderate better. Consider the user experience of the Thanksgiving dinner, where a heated political topic between relatives can be gently overridden by asking to pass the gravy. The entire shape of our communication patterns have changed. We routinely communicate with people far away, and increasingly, less with the people in our neighborhood. Our family and friend groups are smaller than ever before; 1 in 4 of us live alone, more than half us are unmarried. We spend increasingly more of our time in non-places — in freeway traffic, sterile office buildings, bland airports — putting us as humans on pause.
So we reach for an out. Social media becomes our cigarette break, a quick drag of distilled, pre-filtered humanity with potentially cancerous side effects. We interact with others through our social media profile, what I call our global, templated self, which amplifies the best of who we are — but helps social media companies profit from the demons of our darker nature.
Designing for Warmer Engagement
It will take many years of study and debate to understand and to address the civic design flaws which help make social media so corrosively addictive. Fortunately, addressing the flaws in social media design are easier. Because if it’s true that subtle UX elements can exert a negative influence on our social media usage, then equally small changes can also help curb our worst interactions. Consider some design tweaks to the existing user interface of Twitter and Facebook:
Cool-off before commenting: If a given social media post generates a rapid influx of negative comments or reactions, the system can impose a “cool-off” delay before further comments can be made. Even a pause of 30 seconds could work wonders on giving users a respite to consider the heated reaction they’re about to post, or even reconsider posting at all.
Quiz before commenting (or sharing): A Norwegian newsite recently introduced this feature to great effect: Whenever a reader wanted to post a comment on a given news item, they first had to answer a series of multiple choice questions about the story, to prove they had actually read it. After this system was deployed, trollish comments substantially decreased. Working in tandem with media sites, social media platforms should implement a similar quiz system on updates. It could also be deployed to prevent the thoughtless dispersion of content: before being able to share or retweet a given piece of content, a user would have to correctly answer a small set of questions to demonstrate they had really read or viewed it.
Implement timeline “rest” options: To address the cascade of emotional hooks created by timeline feeds, Facebook and Twitter should experiment with a pause button that imposes user-set resting periods — during which, users wouldn’t receive notifications or comments associated with their timeline.
Key advantage to these features is that they still foster sustained interaction on social media through a warmer overall experience that minimizes the fiery spikes of outrage that often cause users to disengage (or in Internet jargon, “ragequit”). It’s in the interest of Twitter and Facebook, in other words, to implement them.
But if past history is any guide, changes like these will come only after a sustained protest by the user base. It’s up to us to insist on a better, more humane social media experience — and not let the inertia of our everyday surroundings dull us back into our usual, templated routines. Until, that is, the next inevitable social network controversy spurs us into another moment of waning outrage.
News Source = techcrunch.com
A simple solution to end the encryption debate
Criminals and terrorists, like millions of others, rely on smartphone encryption to protect the information on their mobile devices. But unlike most of us, the data on their phones could endanger lives and pose a great threat to national security.
The challenge for law enforcement, and for us as a society, is how to reconcile the advantages of gaining access to the plans of dangerous individuals with the cost of opening a door to the lives of everyone else. It is the modern manifestation of the age-old conflict between privacy versus security, playing out in our pockets and palms.
One-size-fits all technological solutions, like a manufacturer-built universal backdoor tool for smartphones, likely create more dangers than they prevent. While no solution will be perfect, the best ways to square data access with security concerns require a more nuanced approach that rely on non-technological procedures.
The FBI has increasingly pressed the case that criminals and terrorists use smartphone security measures to avoid detection and investigation, arguing for a technological, cryptographic solution to stop these bad actors from “going dark.” In fact, there are recent reports that the Executive Branch is engaged in discussions to compel manufacturers to build technological tools so law enforcement can read otherwise-encrypted data on smartphones.
But the FBI is also tasked with protecting our nation against cyber threats. Encryption has a critical role in protecting our digital systems against compromises by hackers and thieves. And of course, a centralized data access tool would be a prime target for hackers and criminals. As recent events prove – from the 2016 elections to the recent ransomware attack against government computers in Atlanta – the problem will likely only become worse. Anything that weakens our cyber defenses will only make it more challenging for authorities to balance these “dual mandates” of cybersecurity and law enforcement access.
There is also the problem of internal threats: when they have access to customer data, service providers themselves can misuse or sell it without permission. Once someone’s data is out of their control, they have very limited means to protect it against exploitation. The current, growing scandal around the data harvesting practices on social networking platforms illustrates this risk. Indeed, our company Symphony Communications, a strongly encrypted messaging platform, was formed in the wake of a data misuse scandal by a service provider in the financial services sector.
So how do we help law enforcement without making data privacy even thornier than it already is? A potential solution is through a non-technological method, sensitive to the needs of all parties involved, that can sometimes solve the tension between government access and data protection while preventing abuse by service providers.
Agreements between some of our clients and the New York State Department of Financial Services (“NYSDFS”), proved popular enough that FBI Director Wray recently pointed to them as a model of “responsible encryption” that solves the problem of “going dark” without compromising robust encryption critical to our nation’s business infrastructure.
The solution requires storage of encryption keys — the codes needed to decrypt data — with third party custodians. Those custodians would not keep these client’s encryption keys. Rather, they give the access tool to clients, and then clients can choose how to use it and to whom they wish to give access. A core component of strong digital security is that a service provider should not have access to client’s unencrypted data nor control over a client’s encryption keys.
The distinction is crucial. This solution is not technological, like backdoor access built by manufacturers or service providers, but a human solution built around customer control. Such arrangements provide robust protection from criminals hacking the service, but they also prevent customer data harvesting by service providers.
Where clients choose their own custodians, they may subject those custodians to their own, rigorous security requirements. The clients can even split their encryption keys into multiple pieces distributed over different third parties, so that no one custodian can access a client’s data without the cooperation of the others.
This solution protects against hacking and espionage while safeguarding against the misuse of customer content by the service provider. But it is not a model that supports service provider or manufacturer built back doors; our approach keeps the encryption key control in clients’ hands, not ours or the government’s.
A custodial mechanism that utilizes customer-selected third parties is not the answer to every part of the cybersecurity and privacy dilemma. Indeed, it is hard to imagine that this dilemma will submit to a single solution, especially a purely technological one. Our experience shows that reasonable, effective solutions can exist. Technological features are core to such solutions, but just as critical are non-technological considerations. Advancing purely technical answers – no matter how inventive – without working through the checks, balances and risks of implementation would be a mistake.
News Source = techcrunch.com
Shared housing startups are taking off
When young adults leave the parental nest, they often follow a predictable pattern. First, move in with roommates. Then graduate to a single or couple’s pad. After that comes the big purchase of a single-family home. A lawnmower might be next.
Looking at the new home construction industry, one would have good reason to presume those norms were holding steady. About two-thirds of new homes being built in the U.S. this year are single-family dwellings, complete with tidy yards and plentiful parking.
In startup-land, however, the presumptions about where housing demand is going looks a bit different. Home sharing is on the rise, along with more temporary lease options, high-touch service and smaller spaces in sought-after urban locations.
Seeking roommates and venture capital
A Crunchbase News analysis of residential-focused real estate startups uncovered a raft of companies with a shared and temporary housing focus that have raised funding in the past year or so.
This isn’t a U.S.-specific phenomenon. Funded shared and short-term housing startups are cropping up across the globe, from China to Europe to Southeast Asia. For this article, however, we’ll focus on U.S. startups. In the chart below, we feature several that have raised recent rounds.
Notice any commonalities? Yes, the startups listed are all based in either New York or the San Francisco Bay Area, two metropolises associated with scarce, pricey housing. But while these two metro areas offer the bulk of startups’ living spaces, they’re also operating in other cities, including Los Angeles, Seattle and Pittsburgh.
From white picket fences to high-rise partitions
The early developers of the U.S. suburban planned communities of the 1950s and 60s weren’t just selling houses. They were selling a vision of the American Dream, complete with quarter-acre lawns, dishwashers and spacious garages.
By the same token, today’s shared housing startups are selling another vision. It’s not just about renting a room; it’s also about being part of a community, making friends and exploring a new city.
One of the slogans for HubHaus is “rent one of our rooms and find your tribe.” Founded less than three years ago, the company now manages about 80 houses in Los Angeles and the San Francisco Bay Area, matching up roommates and planning group events.
Starcity pitches itself as an antidote to loneliness. “Social isolation is a growing epidemic—we solve this problem by bringing people together to create meaningful connections,” the company homepage states.
The San Francisco company also positions its model as a partial solution to housing shortages as it promotes high-density living. It claims to increase living capacity by three times the normal apartment building.
Costs and benefits
Shared housing startups are generally operating in the most expensive U.S. housing markets, so it’s difficult to categorize their offerings as cheap. That said, the cost is typically lower than a private apartment.
Mostly, the aim seems to be providing something affordable for working professionals willing to accept a smaller private living space in exchange for a choice location, easy move-in and a ready-made social network.
At Starcity, residents pay $2,000 to $2,300 a month, all expenses included, depending on length of stay. At HomeShare, which converts two-bedroom luxury flats to three-bedrooms with partitions, monthly rents start at about $1,000 and go up for larger spaces.
Shared and temporary housing startups also purport to offer some savings through flexible-term leases, typically with minimum stays of one to three months. Plus, they’re typically furnished, with no need to set up Wi-Fi or pay power bills.
While it’s too soon to pick winners in the latest crop of shared and temporary housing startups, it’s not far-fetched to envision the broad market as one that could eventually attract much larger investment and valuations. After all, Airbnb has ascended to a $30 billion private market value for its marketplace of vacation and short-term rentals. And housing shortages in major cities indicate there’s plenty of demand for non-Airbnb options.
While we’re focusing here on residential-focused startups, it’s also worth noting that the trend toward temporary, flexible, high-service models has already gained a lot of traction for commercial spaces. Highly funded startups in this niche include Industrious, a provider of flexible-term, high-end office spaces, Knotel, a provider of customized workplaces, and Breather, which provides meeting and work rooms on demand. Collectively, those three companies have raised about $300 million to date.
At first glance, it may seem shared housing startups are scaling up at an off time. The millennial generation (born roughly 1980 to 1994) can no longer be stereotyped as a massive band of young folks new to “adulting.” The average member of the generation is 28, and older millennials are mid-to-late thirties. Many even own lawnmowers.
No worries. Gen Z, the group born after 1995, is another huge generation. So even if millennials age out of shared housing, demographic forecasts indicate there will plenty of twenty-somethings to rent those partitioned-off rooms.
News Source = techcrunch.com
For Apple, this year’s Global Accessibility Awareness Day is all about education
Following Apple’s education event in Chicago in March, I wrote about what the company’s announcements might mean for accessibility. After sitting in the audience covering the event, the big takeaway I had was Apple could “make serious inroads in furthering special education as well.” As I wrote, despite how well-designed the Classroom and Schoolwork apps seemingly are, Apple should do more to tailor their new tools to better serve students and educators in special education settings. After all, accessibility and special education are inextricably tied.
It turns out, Apple has, unsurprisingly, considered this.
“In many ways, education and accessibility beautifully overlap,” Sarah Herrlinger, Apple’s Senior Director of Global Accessibility Policy and Initiatives, said to me. “For us, the concept of differentiated learning and how the accessibility tools that we build in [to the products] help make that [learning] possible is really important to us.”
Apple’s philosophy toward accessibility and education isn’t about purposely targeting esoteric use cases such as IEP prep or specialized teaching methodologies.
In fact, Apple says there are many apps on the iOS App Store which do just that. The company instead believes special education students and teachers themselves should take the tools as they are and discover creative uses for them. Apple encourages those in schools to take the all-new, low-cost iPad and the new software and make them into the tools they need to teach and learn. It’s a sentiment that hearkens back how Steve Jobs pitched the original iPad: It’s a slab of metal and glass that can be whatever you wish it to be.
In other words, it’s Apple’s customers who put the ‘I’ in iPad.
In hindsight, Apple’s viewpoint for how they support special education makes total sense if you understand their ethos. Tim Cook often talks about building products that enrich people’s lives — in an education and accessibility context, this sentiment often becomes a literal truism. For many disabled people, iOS and the iPad is the conduit through which they access the world.
Apple ultimately owns the iPad and the message around it, but in actuality it’s the users who really transform it and give it its identity. This is ultimately what makes the tablet exceptional for learning. The device’s design is so inherently accessible that anyone, regardless of ability, can pick it up and go wild.
Apple’s education team is special
At the March event, one of the onstage presenters was Kathleen Richardson, who works at Apple on their ConnectedED program. She is one of many who work on the company’s education team, whose group is tasked with working with schools and districts in evangelizing and integrating Apple products into their curricula.
I spoke with Meg Wilson, a former special education teacher who now works on education efforts inside Apple. A former Apple Distinguished Educator, Wilson is the resident “special education guru” who provides insight into how special education programs generally run. With that knowledge, she provides guidance on how Apple products can augment the process of individualizing and differentiating educational plans for special ed students.
A focus of our discussion was the Schoolwork app and how it could be used to suit the needs of teachers and support staff. One example Wilson cited was that of a speech therapy session, where a speech pathologist could use Schoolwork not necessarily for handouts, but for monitoring students’ progress toward IEP goals. Instead of the app showing a worksheet for the student to complete, it could show a data-tracking document for the therapist, who is recording info during lessons. “What we need in special ed is data — we need data,” Wilson said. She added Schoolwork can be used to “actually see the progress” students are making right from an iPad without mountains of paper. A key element to this, according to Wilson, is Schoolwork’s ability to modernize and streamline sharing. It makes conferring with other members of the IEP team a more continuous, dynamic endeavor. Rather than everyone convening once a year for an annual review of students’ progress, Wilson said, Schoolwork allows for “an amazing opportunity for collaboration amongst service providers.”
Wilson also emphasized the overarching theme of personalizing the iPad to suit the needs of teacher and student. “When you are creative with technology, you change people’s lives,” she said.
To her, the iPad and, especially, the new software scale for different learners and different environments really well. For special educators, for instance, Wilson said it’s easy to add one’s entire caseload to Schoolwork and have progress reports at the ready anytime. Likewise, the ability in Classroom to “lock” an entire class (or a single student) into an activity on an iPad, which takes its cues from iOS’s Guided Access feature, helps teachers ensure students stay engaged and on task during class. And for students, the intuitive nature of the iPad makes it so that students can instantly share their work with teachers.
But it isn’t only Apple who is changing education. Wilson made the case repeatedly that third-party developers are also making Apple’s solutions for education more compelling. She stressed there are many apps on the App Store that can help in special education settings (IEP prep, communication boards, etc.), and that Apple hears from developers who want to learn about accessibility and, crucially, how to make their apps accessible to all by supporting the discrete Accessibility features. Wilson shared an anecdote of an eye-opening experience for one developer, who expressed the idea of supporting accessibility “didn’t even occur to him,” but doing so made his app better.
One “big idea” that struck me from meeting with Wilson was how diverse Apple’s workforce truly is. Wilson is a former special education teacher. Apple’s health and fitness team reportedly is made up of such medical professionals as doctors and nurses. Apple’s education team is no different, as my conversation with Wilson attested. It’s notable how Apple brings together so many, from all walks of life, to help inform as they build these products. It really does intersect liberal arts with technology.
Apple makes learning code accessible to all
In early March, Lori Hawkins at the Austin American-Statesman reported on how Apple has made its Everyone Can Code program accessible to all. Hawkins wrote that representatives from Apple visited Austin’s Texas School for the Blind and Visually Impaired to teach students to fly drones with code written in the Swift Playgrounds app. As you’d expect, Swift Playgrounds is fully compatible with VoiceOver and even Switch Control. “When we said everyone should be able to code, we really meant everyone,” Herrlinger told the Statesman. “Hopefully these kids will leave this session and continue coding for a long time. Maybe it can inspire where their careers can go.” Herrlinger also appeared on a panel at the SXSW festival, where she and others discussed coding and accessibility pertaining to Everyone Can Code.
For Global Accessibility Awareness Day this year, Apple has announced that a slew of special education schools are adopting Everyone Can Code into their curricula. In a press release, the company says they “collaborated with engineers, educators, and programmers from various accessibility communities to make Everyone Can Code as accessible as possible.” They also note there are “additional tools and resources” which should aid non-visual learners to better understand coding environments.
In addition to the Texas School for the Blind and Visually Impaired in Austin, Apple says there are seven other institutions across the country that are implementing the Everyone Can Code curriculum. Among them are two Bay Area schools: the Northern California campuses of the California School for the Blind and the California School for the Deaf, both located in Fremont.
At a special kick-off event at CSD, students were visited by Apple employees — which included CEO Tim Cook — who came to the school to officially announce CSB and CSD’s participation in the Everyone Can Code program.
Students arrived at the school’s media lab for what they believed to be simply another day of coding. In reality, they were in for a surprise as Tim Cook made his appearance. Members of Apple’s Accessibility team walked students through controlling drones and robots in Swift Playgrounds on an iPad. Cook — along with deaf activist and actor Nyle DiMarco — toured the room to visit with students and have them show off their work.
In an address to students, Cook said, “We are so happy to be here to kick off the Everyone Can Code curriculum with you. We believe accessibility is a fundamental human right and coding is part of that.”
In an interview Cook told me, “Accessibility has been a priority at Apple for a long time.” He continued: “We believe in focusing on ability rather than disability. We believe coding is a language — a language that should be accessible to everyone.” When I asked about any accessibility features he personally uses, Cook said due to hearing issues he likes to use closed-captioning whenever possible. And because he wears glasses, he likes to enlarge text on all of his devices, particularly the iPhone.
Accessibility-related Apple retail events
As in prior years, Apple is spending the month of May promoting accessibility and Global Accessibility Awareness Day by hosting numerous accessibility-centric events at its retail stores across the globe. (These are done throughout the year too.) These include workshops on the accessibility features across all Apple’s platforms, as well as talks and more. Apple says they have held “over 10,000 accessibility sessions” since 2017.
Today, on Global Accessibility Awareness Day 2018, Apple is holding accessibility-related events at several campuses worldwide, including its corporate headquarters in Cupertino, as well as at its satellite campuses in Austin, Cork and London.
News Source = techcrunch.com
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